Lead Product Manager - Growth

April 3

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AllTrails

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AllTrails is your guide to the outdoors! Explore 350k trails with reviews & photos from 40m outdoor enthusiasts.

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Description

• Helping us create a best-in-class product that is ubiquitous with getting outside • Spearheading growth strategy holistically, evaluating investment tradeoffs between a myriad of levers across the funnel (virality, activation, conversion, retention, etc.) • Improving and adding features that create both user value and measurably drive business impact • Being the “growth expert” across the company, from working with analytics on experimentation philosophy to consulting with teams outside of product on new initiatives • Defining success metrics and continuously evaluating whether our initiatives are creating value for our customers and our business • Developing product roadmaps, and building alignment cross-functionally and with the executive team • Ensuring on-time, high-quality delivery of our product roadmap • Communicating and maintaining the vision, strategy, and roadmap for your team’s current and future products

Requirements

• 7+ years of product management experience • 4+ years building high-quality consumer-facing products people love • Experience managing a product growth team, ideally in B2C • Strong understanding of freemium growth funnel KPIs, from search intent to LTV • Expert communication skills, with an ability to articulate complex technicals with brevity to a variety of stakeholders at the executive level • Strong quantitative, analytical, and problem-solving skills including experience with planning and learning from experiments • Ability to drive execution in a fast-paced entrepreneurial environment with a bias for action • Unparalleled attention to detail and hands-on approach • Cross-functional team player with a track record of building positive relationships, and influencing without authority • A strong sense for product prioritization and sequencing driven by instincts and informed by data • Multi-tasking and context-switching: you like working on multiple concurrent initiatives in different stages of development. • Business acumen: ability to understand key drivers of our business and how our products can best deliver business value. • Design sensibility: we’re in the business of creating simple, beautiful and useful products • Humility, empathy and open-mindedness • Passion for the outdoors

Benefits

• A competitive and equitable compensation plan. This is a full-time, salaried position that includes equity • Physical & mental well-being including health, dental and vision benefits • Trail Days: First Friday of each month to hit the trails! • Unlimited PTO • Flexible parental leave • Annual continuing education stipend • Discounts on subscriptions and merchandise for you and your friends & family • An authentic investment in you as a human being and your career as a professional