APRIL
APRIL is one of the largest, most technologically advanced and efficient makers of pulp and paper products in the world
pulp and paper manufacturing
10,000+
Partner Lifecycle Marketing Manager
2 days ago
🏡 Remote – Anywhere in California
APRIL
APRIL is one of the largest, most technologically advanced and efficient makers of pulp and paper products in the world
pulp and paper manufacturing
10,000+
Description
• april is looking for a Senior Lifecycle Marketing Manager to lead lifecycle marketing strategies for their tax products • Responsibilities include creating playbooks for email, push notifications, and in-app messaging • Must develop retargeting strategies and ensure successful strategy implementation • Build trusting relationships with clients and manage their internal processes
Requirements
• 5-7 years of experience in lifecycle marketing, with a strong background in consumer mobile apps, ideally in fintech • Proven track record in developing and executing lifecycle marketing strategies across email, push, and in-app messaging channels • Experience with Braze or similar ESP platforms • Familiarity with tax-related products is a HUGE plus
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