Marketing Lead

September 5

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Cere Network

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Delivering fast-tracked enterprise adoption through decentralized data clouds, data interoperability and NFT's

11 - 50

💰 $50M Venture Round on 2022-08

Description

• Develop and execute long-term go-to-market strategies to support growth and product marketing teams in achieving targets and forecast outcomes. • Provide leadership, guidance, and mentorship, while actively engaging in tactical deep dives. • Oversee and evolve current growth and product marketing teams to ensure strategic execution and target achievement. • Collaborate with the product marketing team to transition from single-product brand awareness to comprehensive solutions and bundles. • Utilize paid ads, events, and various other channels to drive self-service revenue growth. • Develop and implement a comprehensive community marketing strategy tailored to the developer community, leveraging platforms such as our blog, Discord, and other relevant channels. • Craft and operationalize the vision for the future of Cere Network through thought leadership and brand marketing initiatives. • Work closely with the product team to develop and execute effective product marketing strategies for Cere Network's diverse portfolio.

Requirements

• 4-6 years of experience in product marketing or a related field, demonstrating a track record of success in developing and executing marketing strategies. • Ideally experience working in gaming or an agency. • Extensive background in technology marketing with a strong understanding of selling tech products and navigating developer ecosystems. • Proven ability to collaborate effectively with diverse teams such as sales, product development, and customer success, fostering cross-functional synergy. • Successful history of overseeing growth initiatives, optimizing operational efficiencies, and crafting strategic plans within the marketing domain to align with overarching company objectives. • Experience in developing and executing product marketing strategies that resonate with target audiences and drive product adoption. • Experience in owning pipeline generation strategies for enterprise clients, utilizing data-driven insights to enhance performance and drive revenue growth. • Deep interest and understanding of web3/blockchain technology and its potential impact.