Technical Product Marketer - Content Creator
March 6, 2023
🏡 Remote – Anywhere in California
Description
• Oversee the company's technical marketing strategy. • Ideate and write technical content on the topic of market data for our blog, email newsletter, and social media. • Get to know our customers and industry, with the goal of creating compelling content for our user base and community. • Execute various inbound and outbound marketing strategies and growth hacks. • Create and track relevant metrics to determine the return on investment of various growth and marketing channels. • Determine the direction of the company's marketing plan, including high-level decisions regarding agencies. • Analyze sales numbers in comparison to the marketing budget. • Research competitors and their marketing strategies. • Collaborate with executives to make decisions regarding the budget, branding, and direction of the company. • Create and maintain a successful brand and image.
Requirements
• Experience in the financial market data industry or experience marketing an API product targeting developers. • Programming experience in languages/frameworks like Python, C++, and Rust. • Strong written and verbal communication skills, especially for LinkedIn, Twitter, and Medium. • Knowledge of CRMs like Hubspot, as well as SEO metrics, growth metrics, and content analytics. • Experience with PLG and inbound marketing.
Benefits
• Health, dental, disability, and life insurance benefits • 401(k) matching • Visa sponsorships • 100% remote work • Teammates paid in their local currency
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