Manager, Content and Communications

July 27

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DISQO

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A customer experience (CX) platform empowering businesses to test and measure every product and brand experience

sample delivery • market research • data analytics • brand lift • ad measurement

201 - 500

💰 $85M Series B on 2021-08

Description

• Collaborate on content strategy development that aligns with the company’s goals and contributes to lead generation, overseeing a strategic editorial calendar that caters to our different customer personas. • Conceive, research, create, and promote insightful reports on industry trends, market research, and company-specific data. • Write and publish engaging and informative blog articles to enhance our thought leadership position, while integrating SEO principles. • Manage and grow our social media presence on Linkedin, Facebook, and Instagram by crafting compelling content and engaging with our audience. • Oversee public relations efforts, including drafting press releases, pitching and coordinating with business and trade media outlets to secure coverage. • Manage submissions for product and employer-based awards. • Collaborate with internal teams to launch content via paid, earned, and owned channels. • Design surveys and work with internal teams on fielding; analyze findings to generate actionable insights and integrate them into content pieces. • Monitor and measure the impact of content initiatives and adjust strategies accordingly. • Manage the content library on our internal content collaboration space and sales enablement platform.

Requirements

• Bachelor’s degree in Communications, Journalism, Marketing, or a related field. • Exceptional writing and editing skills with a keen eye for detail and alignment with brand messaging. • Proven experience in content strategy, creation, and writing, and communications strategy and execution. • 4-5 years of experience in content development for B2B SaaS technology companies. • Familiarity with basic SEO principles. • Adtech industry experience is a plus. • Basic understanding of diverse market research methodologies and data analysis techniques. • Strong proficiency in data analysis and the ability to interpret complex data sets. • Strong proficiency in Excel or Google Sheets, including pivot tables, SQL experience a plus • Experience with Hubspot or other content management systems (CMS), social media platforms, and project management software such as Asana • Excellent organizational and project management skills with the ability to manage multiple projects at once. • Ability to work independently and as part of a team in a fast-paced environment. • Strong interpersonal skills and the ability to build relationships with stakeholders at all levels.