Senior Vice President - Content Marketing

August 15

Apply Now

Receive Emails with Similar Jobs

Highwire PR

WebsiteLinkedInAll Job Openings

Elevate your story.

public relations • technology • consumer • mobile • small business

51 - 200

Description

• Lead new business and organic growth, with a responsibility and ownership of a new business pipeline, built in partnership with practice leads and in response to standalone content marketing growth opportunities • Oversee a team responsible for the development and execution of innovative content marketing and editorial strategies that drive growth, engagement and thought leadership for our clients and their executives • Stay abreast of industry trends and best practices to keep our content marketing efforts cutting-edge • Serve as the ultimate guardian of content quality, ensuring all our deliverables meet the highest standards in both writing and strategy

Requirements

• 10+ years of experience in content marketing, editorial, or related field, with at least 5 years in a senior leadership role • Proven track record of developing and executing successful content marketing and editorial strategies • Expert knowledge of search engine optimization (SEO) and inbound marketing concepts. Practical experience in-platform across Google Search Console, Ahrefs or SEMrush is an advantage • Strong understanding of the digital marketing landscape, including paid, earned and social media. A background or experience in PR is beneficial • Exceptional writing, editing, and communication skills, including proficiency in AP style • Experience managing and mentoring teams of 5+ writers, editors, and content marketing strategists • Working knowledge of HubSpot, Salesforce, Adobe Experience Manager, Marketo, WordPress and Google Analytics • Proficiency in web-based project management software such as Asana, Monday.com, Wrike, Kantata or similar • Strong understanding of technology industry, players, and trends, especially in the B2B or healthcare spaces • Experience in change management and organizational development • Strategic thinker with the ability to translate vision into actionable plans • Bachelor's degree in Journalism, Marketing, Communications, or related field • Previous experience within journalism or publishing is beneficial and advantageous

Benefits

• Competitive salary • Merit-based bonuses and promotions • Hybrid work model to suit your schedule and lifestyle • Excellent vacation policy including an extended break for summer and winter holiday • Participate in Empower Hours on Fridays; Team has the ability to log off by 3 pm • 401K Match • Medical and dental benefits/ FSA • Paid Parental Leave • Commuter Benefit • Home office equipment stipend • Growth Mindset Stipend of $100 annually for books, exhibitions, etc. • Technology reimbursement • Wellness benefit • Donation Match • Full-time writing Coach • Mentorship • Monthly recognition programs • Employee referral bonus • New business referral bonus • Quarterly Highwire fun events – Thanksgiving is our favorite holiday • Dog-friendly work environment • Extremely supportive, nurturing environment with many opportunities for learning and growth