VP, Marketing

March 12

🏢 In-office - San Francisco

💵 $265k - $330k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

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💰 $100M Series C on 2023-03

Description

• Develop an innovative storytelling strategy that brings Humane's vision and mission to life across various platforms and touchpoints. • Create and lead groundbreaking social media campaigns that inspire, engage, and mobilize our target audience. • Conceptualize and execute memorable event experiences that showcase our technology and brand ethos. • Identify and secure strategic partnerships that amplify our message and extend our reach to new audiences. • Design creative out-of-home campaigns that capture attention and spark conversation in unexpected ways. • Craft compelling narratives that clearly articulate the advantages of Humane's technology, tailored for different channels and contexts. • Spearhead the creation of viral-worthy content that showcases our product's unique capabilities and benefits. • Collaborate with product teams to translate complex technological features into captivating stories and experiences. • Build and nurture a community of brand advocates, influencers, and partners across various platforms and industries. • Implement and optimize marketing strategies across social media, events, partnerships, and out-of-home initiatives, ensuring each delivers measurable returns. • Utilize advanced analytics to measure the impact of our multi-channel storytelling and optimize our approach. • Lead a diverse team of creative content creators, event planners, partnership managers, and data analysts to execute our marketing vision. • Continuously refine our storytelling approach based on audience engagement, market trends, and ROI analysis across all channels. • Develop thought leadership content and experiences that position Humane as a visionary in the tech industry.

Requirements

• 10+ years of experience in product marketing, with a strong focus on multi-channel storytelling and campaign creation. • 7+ years experience marketing a tangible consumer product in a transforming, early-stage or startup company. • Proven track record of developing viral social media campaigns, successful events, and innovative out-of-home strategies. • Exceptional storytelling skills with the ability to simplify complex technological concepts for various audiences and formats. • Strong analytical skills with experience in multi-channel marketing metrics and ROI analysis.

Benefits

• Comprehensive healthcare insurance • Disability insurance • Life insurance • Flexible spending accounts • 401K plan • Generous paid time off and leave programs • Commuter benefits • Team events • Snacks and other perks

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