Innovative Metrics
Don't lose a minute engaging consumers. Let us help you reach your audience, wherever you are.
11 - 50
Digital Media Buyer for Direct Response
March 10
🏢 In-office - Los Angeles
Innovative Metrics
Don't lose a minute engaging consumers. Let us help you reach your audience, wherever you are.
11 - 50
Description
• Create and strategize – Develop a comprehensive digital marketing strategy to generate traffic and convert leads, sales or signups from various online properties. Lead, develop and manage all types of web campaigns in social, display, native, direct partnerships, DSP, etc. • Measure – Report on the performance of digital marketing campaigns and compare to the goals required. Conduct testing on digital marketing strategies to ensure success and scale. • Optimize and iterate – Strategize to generate scale at the lowest cost possible.
Requirements
• Experience leading and managing digital advertising campaigns for direct response • Proven experience in a similar position • Must have experience buying media on a CPC, CPM, CPA/CPL basis • Must have working direct response experience using some or all of the following channels: CPM/CPA Email, Display, DSP using open exchange and/or PMP deals, Native, Google/Bing, 3rd party ad networks, social, direct publisher partnership and ability to find new avenues to generate traffic
Benefits
• Medical • Paid vacation • Flexible work hours • Flexible PTO • Professional development • Unlimited snacks • Paid lunch every Friday
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