Advertising Associate - Media Director

July 24

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M+R

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We're communicators, marketers & fundraisers who unleash the power of people to do good. We only work with nonprofits.

Online fundraising • Online advocacy • Public relations • Data analysis • Grassroots organizing

51 - 200

Description

• Develop smart digital advertising plans to meet fundraising, advocacy, and lead generation goals • Work with a team of media buyers and media planners to implement, manage, and QA digital advertising campaigns across our clients • Provide guidance to graphic designers and client teams on effective creative and copy • Negotiate terms with advertising vendors, review and finalize contracts, and approve invoices • Review and monitor media buys - digging in on performance and settings in multiple ad platforms to make recommendations for adjustments to optimize results • Evaluate digital advertising performance – review reports and produce analysis and recommendations on campaigns • Drive client strategy and advertising planning meetings • Research new advertising venues and stay abreast of online advertising trends • Assign and review junior staff deliverables - providing feedback, coaching, and guidance at every step • Be a visible and vocal presence by actively contributing to our organizational culture and building inclusive spaces within your teams and across M+R • Do your part to help us run smoothly - including carefully tracking all of your client hours

Requirements

• 5-7 years of digital advertising experience that includes leading digital advertising strategy and media planning for clients in an agency setting • Experience running integrated campaigns including programmatic display and video, social media, and search • In-depth understanding of how to optimize performance in digital platforms to meet client KPIs, including experience actually pulling the levers yourself • Experience developing effective ad creative for direct response • Ability to communicate persuasively in a way that articulates your ideas and conveys your expertise, whether on the phone, in-person, or in writing • Experience supporting the professional development of more junior staff or interns • Demonstrated ability to craft meeting agendas to identify project goals and ensure successful outcomes

Benefits

• Three weeks vacation • Three personal days • 15 paid sick days • Medical, dental, and vision benefits with premiums fully paid for by M+R for individual employees • 401(k) plan with employer match • Quarterly discretionary profit-sharing contributions • Flexible work schedules and the option to work remotely anywhere within the United States and its territories with broadband internet • Annual $1,000 professional development stipend • Flexible Spending Accounts for medical, dependent care, and transit