Senior Designer - Growth

June 22

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Ollie

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Ollie delivers freshly cooked, human-grade food that's personalized to each dog's nutritional needs.

Premium Pet Food • Home Delivery • Healthy Food • Direct to Consumer

51 - 200

Description

• Develop bold, compelling and breakthrough creative for our digital marketing channels that drive customer acquisition • Support ongoing performance marketing channel needs by concepting creative, proactively seeking out performance results and quickly pivoting to improve performance • Work cross functionally with all channel managers to translate their learning and goals into compelling, on brand creative. Think of outside of the box ideas that will engage the consumer. • Lead brainstorming sessions to generate creative ideas for campaigns, ensuring they are data driven and aligned with business objectives. • Be a strategic partner who can conceptualize and communicate ideas visually. Collaborate with the marketing team to develop innovative strategies for brand awareness, customer acquisition, and retention. • Oversee all freelance and outside agency work to make sure it fits within our brand guidelines • Support the development and production process for packaging and print materials. • Partner with Product team to ensure consistency between organic and performance channels, landing pages and website • Support Ollie’s business through recurring channel needs, such as promotional and lifecycle emails and promotional banners • Develop and execute creative concepts for marketing campaigns, ensuring they align with growth marketing strategies and best practices within the ecommerce space. • Partner with various project owners on the marketing team to Implement creative testing methodologies to optimize design and improve customer engagement and conversion rates. • Analyze performance metrics and user feedback to continuously improve and evolve creative content. • Stay up to date with industry trends, competitor activities, and emerging technologies to keep our creative approach fresh and relevant. • Provide mentorship and guidance to junior designers. • Develop and maintain a strong understanding of Ollie’s brand voice, visual identity, and brand guidelines ensuring consistency across all channels.

Requirements

• BA in graphic design or related area • Organized with the ability to manage numerous projects, tight deadlines, revisions or shifts in direction effectively • Able to translate business goals into innovative, meaningful, and differentiated brand assets • Strong presentation skills with an ability to communicate clearly and concisely • A collaborator and self-starter with experience managing one or multiple direct reports. • Ability to operate at a fast pace, with no ego • Experience concepting and designing campaigns across all digital marketing channels • Experience designing for ecommerce and direct to consumer brands, with a deep understanding of best practices within the marketing and ecommerce space. • Experience with packaging and print • Demonstrated experience in growth marketing and utilizing data driven insights to inform creative decision making. • Skilled in creative testing to refine and enhance campaign effectiveness. • Refined design sensibility, aware of current design trends to continue to elevate Ollie’s perspective to remain relevant • Proficient knowledge of Adobe CS, video editing software, organizing files and utilizing metadata processes within DAM systems

Benefits

• Competitive salary and a stake in the company • Sponsored 401k program with employer match up to 4% • Comprehensive health coverage including medical, dental and vision • Unlimited vacation policy that you're encouraged to use • Paid parental leave • 1-week paw-ternity leave for new dog parents • Free Ollie subscription • Inspiring pack members!