Analyst Relations Manager - Vertical Industries

August 28

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Description

• Maintain positive, ongoing relationships with industry analysts across a variety of firms in support of the company’s goals and objectives • This person will be responsible for sharing information, fostering relationships, gathering market insights, and shaping perceptions among the community of the client’s key industry analysts • Build strong relationships with influential analysts and executive spokespeople • Manage the evaluations for MQ, Waves, and MarketScape • Manage Gartner Peer Insights and Gartner Analytics • Serve as an internal resource to share marketplace insights regarding competitors, market trends and new technologies • Review, summarize and track relevant research for internal stakeholders • Work with Product Marketing to deliver quality and compelling information to the industry analyst community through an ongoing cadence of analyst briefings, inquiries and other engagements • Prepare, write and edit analyst presentations and materials and Briefing docs • Facilitate analyst briefings, inquiries and engagements such as consulting days or analyst visits • Create and maintain a research and engagement calendar • Respond to Requests for Information to complete research reports/whitepapers • Secure analyst quotes for press releases, blogs and other marketing materials • Assist in planning and delivery of Analyst Conference with all members of the AR team • Participate in and coordinate analyst interactions at conferences and other trade events • Prepare analyst briefing books to inform the client’s teams of recent analyst engagements and research prior to in person meetings

Requirements

• Experience in High-Technology • Experience in Vertical Industries required • Experience working with Gartner Peer Insights and Gartner Analytics • Solid industry analyst relationships and a few references from top firms • Track record of executing on analyst relations programs in previous B2B companies • Excellent oral and written communications skills, with a knack for tying product and company developments to larger industry trends and research • Track record for executing Analyst Conferences • Demonstrated ability to work with cross-functional organizations (sales, PR, social media, product, business dev, and vertical marketing organizations) • 5+ years’ experience in Analyst Relations preferred • Bachelor’s degree required • Strong organizational skills • Project management skills • Team player with strong interpersonal skills