Growth Marketing Manager (Demand Generation)

July 23

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Network Right

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Managed IT Services, for the Modern Age.

11 - 50

Description

• Develop and execute scalable demand generation systems (such as programs, partnerships, events, and channels) to drive inbound growth and enhance Network Right's visibility and service offerings. • Take ownership of our content strategies, including creating robust landing pages and engaging LinkedIn content to engage our audience. • Own the positioning, messaging, and go-to-market (GTM) strategy to drive adoption of our services. • Increase website traffic and web form sign ups through strategic initiatives. • Leverage tools like HubSpot, LinkedIn Ads, Google Ads, Apollo, and Google Analytics to optimize marketing efforts. • Use data-driven insights and qualitative observations to inform business strategy and make actionable decisions. • Plan and attend local events to network and stay at the forefront of industry trends. • Build the blueprint for scaling the Marketing function at Network Right, collaborating closely with sales, operations, and finance to maintain organizational alignment and support broader business objectives. • Perform other duties and projects from time to time, as assigned.

Requirements

• 5+ years of experience in product marketing or growth marketing, particularly in B2B environments. • Experience successfully executing growth and demand generation strategies in past roles, achieving and exceeding growth targets. • Networking experience and ability to build and maintain relationships with industry partners, clients, and key figures. • Demonstrated ability to swiftly try new ideas, pivot when necessary, and scale successful initiatives rapidly in a fast paced-environment. • Strong analytical skills. • Stellar written and verbal communication skills. • Well-versed in B2B GTM SaaS tools, including HubSpot, LinkedIn Ads, Google Ads, Apollo, and Google Analytics. • BA/BS degree in business or marketing preferred (quantitative focus is preferred). • Experience working with multiple types of services (MSP/VAR/SaaS/B2B, etc.) preferred. • Curious, self-starter, collaborative, and adaptable in an ever-changing field.

Benefits

• The opportunity to work with some of the fastest growing technology companies. • Company covered rich insurance plans (health, dental, vision). • 401(k) + 4% company matching. • Bonus program + phantom equity program. • Flexible time off policy. • Home internet and mobile phone reimbursement. • Weekly lunches and monthly meal stipend. • Bi-annual Company retreats where we strengthen the bonds between our colleagues.