Snappy
We combine fun, thoughtful experiences with advanced technology to take the guesswork out of gifting.
Gifting • Corporate Gifting • Employee Engagement • Employee Retention • Engagement Marketing
201 - 500
Enterprise Product Marketing Manager
May 16
🏡 Remote – Anywhere in California
Snappy
We combine fun, thoughtful experiences with advanced technology to take the guesswork out of gifting.
Gifting • Corporate Gifting • Employee Engagement • Employee Retention • Engagement Marketing
201 - 500
Description
• Defining positioning, value propositions, and messaging for enterprise customers • Developing buyer personas and integrating insights into messaging for demand generation • Collaborating with growth and customer marketing teams to iterate messaging and support ABM strategy • Evolving pricing and packaging strategies for maximizing revenue in the enterprise segment • Creating assets to support marketing, sales, and customer success teams • Partnering with Brand & Communications and Growth & Customer Marketing teams • Serving as the subject matter expert on the enterprise market • Contributing to release marketing and product marketing initiatives
Requirements
• Experience in defining and implementing effective marketing programs and processes • Proven track record of connecting features, benefits, and value propositions to drive revenue in the enterprise sector • Strong knowledge of B2B marketing best practices with a focus on ABM strategies tailored for enterprise accounts
Benefits
• Free healthcare, including vision and dental • Generous 401k match • Flexible PTO • Paid family leave • Snappy Summer Fridays • Uber credits for food delivery • Snappy gifts for employee recognition and appreciation
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