Crossing Minds
Building the future of personalization with behavior-based recommendations.
artificial intelligence • deep learning • machine learning • recommendation engine • product design
11 - 50
Head of Marketing
March 20
🏡 Remote – Anywhere in California
Crossing Minds
Building the future of personalization with behavior-based recommendations.
artificial intelligence • deep learning • machine learning • recommendation engine • product design
11 - 50
Description
• Hands-on marketing experience in a B2B role • Scrappy can-do attitude • Understanding of building and scaling B2B sales funnel • Excellent communicator and creative thinker • Ability to use data to inform decisions • Create clear sales campaigns • Understanding of agile marketing • Great analytic skills • Proficiency in marketing automation and blogging software
Requirements
• 5+ years of marketing experience in a B2B role • Understanding of agile marketing • Ability to build and scale a B2B sales funnel • Excellent communicator and creative thinker • Ability to use data to inform decisions • Understanding of building and scaling B2B sales funnel • Proficiency in marketing automation and blogging software • Optional: Webflow, Figma
Benefits
• Define and execute the company’s marketing strategy • Drive awareness and generate high-quality leads • Handle marketing vision and roadmap • Build and manage rich B2B content/editorial calendar • Launch an analyst program • Support sales team with marketing materials • Build, manage, and measure social media presence • Optimize marketing automation and lead nurturing processes
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