Customer Marketing & Advocacy

2 days ago

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Culture Amp

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Employee engagement, performance & development tools and insights you need to build an employee experience people love.

Employee Engagement • Engagement Surveys • Exit Surveys • People Analytics • Employee Intelligence

501 - 1000

💰 $100M Series F on 2021-07

Description

• As the Director of Customer Marketing at Culture Amp, you will take a strategic leadership role in shaping and executing our customer marketing vision. • You will lead initiatives that enhance customer advocacy, drive expansion, and boost retention across our global customer base. • This role requires a seasoned customer marketing leader with deep experience in SaaS customer marketing. • This is a critical role where you’ll work cross-functionally with regional and global marketing, with customer experience, sales, and product teams to create and execute impactful customer-centric campaigns.

Requirements

• 10+ years of customer marketing or similar experience, preferably in a SaaS environment. Global experience in APAC (Australia), EMEA, and North America is required. • Proven success in leading large-scale customer advocacy, retention, and expansion programs, with a strong track record of driving measurable business outcomes. • Deep understanding of SaaS customer and product data to identify the optimal paths for engagement and adoption. • Exceptional communication and interpersonal skills, with the ability to influence and inspire internal and external stakeholders. • Demonstrated ability to build and nurture enduring relationships with enterprise customers, from HR practitioners to c-suite leadership/executives, globally. • Strong interpersonal and relationship-building skills to engage and collaborate with stakeholders and achieve a shared path forward to a defined vision. • Results-oriented. Prioritize, plan, coordinate, track, and evaluate projects, programs, and processes with a strong emphasis on tracking and delivering business goals. • Experience with marketing automation platforms, customer relationship management systems, and analytics tools (SFDC, Hubspot, 6Sense, BI platforms like Looker). • Strategic thinker with the ability to influence and drive cross-functional initiatives • Strong leadership skills with experience building and managing teams. • Deep analytical mindset with experience in measuring impact across channels and multivariate testing. • Passionate about customer success and committed to building long-term relationships.

Benefits

• Employee Share Options Program: We empower you to be an owner in Culture Amp and share in our success • Programs, coaching, and budgets to help you thrive personally and professionally • Access to external providers for mental wellbeing and coaching support to sustain the wellbeing, safety and development of our people • Monthly Camper Life Allowance: An automatic allowance paid out each month with your pay - you can spend it however you like to help improve your experience and life outside work • Team budgets dedicated to team building activities and connection • Intentional quarterly wellbeing pauses: A quarterly company-wide shutdown day in each region to to collectively pause, reset and focus on restoration and rest, without having to tap into individual vacation time • Extended year-end breaks: An extended refresh period at the end of year • Excellent parental leave and in work support program available from day 1 of joining Culture Amp • 5 Social Impact Days a year to make a positive impact on the community outside of work • MacBooks for you to do your best & a work from home office budget to spend on setting up your home office • Medical insurance coverage for you and your family (Available for US & UK only)