Dovetail
The leading insights hub that helps 1,000s of teams build better products, including Spotify, Google, Figma, and Okta.
design • user experience • development • typescript • software
51 - 200
Lifecycle Marketing Lead
May 24
🏢 In-office - San Francisco
Dovetail
The leading insights hub that helps 1,000s of teams build better products, including Spotify, Google, Figma, and Okta.
design • user experience • development • typescript • software
51 - 200
Description
• Set the vision and strategy for lifecycle marketing • Map out our customer journey into actionable segments • Define and measure lifecycle marketing metrics • Collaborate across the business • Utilize data and A-B testing to deliver the right content content at the right time • Institutionalize email and customer comms best-practices • Own the lifecycle marketing tool stack
Requirements
• Strong lifecycle / customer marketing experience • Data obsessed • Extensive experience in tech • Deep experience with marketing automation tools • You are pragmatic and flexible
Benefits
• Equity for everyone • Equal parental leave • Extra paid days off • Develop and grow • Health is wealth
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