Digital Marketing Recruiter

May 2

Apply Now

Receive Emails with Similar Jobs

Envoy America

WebsiteLinkedInAll Job Openings

Care On-Demand

Senior transportation, Assistance and Companionship • Senior Care • healthcare • Patient transportation, Assistance and Companionship • Services for people with memory issues

501 - 1000

💰 $1.3M Seed Round on 2019-07

Description

• Collaborate with the COO, the recruiting team, and the sales team to help forecast demand for Companion Drivers in existing and new geographies or as the need arises • Set benchmarks and targets for Companion Driver sourcing based on forecasts identified with sales • Determine strategy for sourcing Companion Drivers for the next month, quarter, and year including levers and platforms to market on • Lead brainstorming and explore new ways of incentivizing Companion Drivers to apply including new incentive programs, positioning statements, and platforms • A/B test different strategies to increase the likelihood of conversion of candidates • Refine and optimize existing marketing and hiring funnels to reduce friction • Build a better understanding of the “ideal Companion Driver persona” and improve targeting and messaging • Utilize and build partnerships with outside vendors to streamline the application process and ensure that Companion Drivers have a best-in-class experience • Build tracking and reporting mechanisms and use this on a regular cadence to inform and improve the process • Support Companion Driver onboarding training in partnership with Lead Companion Drivers, especially in thinking through how to reduce friction • Continuously refine the onboarding process to shorten time to the first 1, 10, and 50 trips and reduce churn

Requirements

• 2-3 years of working experience, ideally in building the supply side of two-sided marketplaces or sourcing external personnel (caretakers, drivers, CNA, etc.) • Proven track record (at least 2-3 years) in digital marketing efforts • Proven track-record of optimizing marketing funnels over time through A/B testing • Creativity in building new experiments to test and trial without fear of failure • Self-starter with the ability to be driven without too much external support • Strong analytical skills and mastery of Google Analytic tools • Strong knowledge of HubSpot Marketing Hub • Strong strategic and operational skills, with the ability to brainstorm quickly and be solution oriented • Strong ability to work cross-functionally especially with the sales, operations, and recruiting teams • Deep comfort with uncertainty and building things from scratch • Flexible in nature to accommodate new growth and change • Ability to learn quickly and use multiple different tools • Ability to work independently and collaboratively as a team member • Fully competent in MS Word, Excel, PowerPoint, and HubSpot (must have!) • Bachelor’s degree in business, marketing, or related field • Previous experience in a fast-growing startup

Benefits

• Customized medical options • Employee Stock Ownership Plan • Infertility support • Premium Rx plans • Acupuncture (on all Cigna plans) • Virtual care 24/7 • Rich dental plans with orthodontia • Dental rollover program • Quality life & disability coverage • Pet insurance • Wellbeing programs (physical, emotional, family, financial) • Employee Assistance Program (EAP) • Commuter transit and parking benefits • Tuition reimbursement program