Product Marketing Lead, Emerging Products

August 28

Apply Now

Receive Emails with Similar Jobs

Klaviyo

WebsiteLinkedInAll Job Openings

Klaviyo is a unified customer platform for email, SMS, and more. Own your consumer data and interactions. #Klaviyo

Email Marketing • Ecommerce • Data Science • Analytics

1001 - 5000

💰 Secondary Market on 2022-09

Description

• Researching the market landscape of new product areas we’re exploring – including TAM/SAM, competitors, packaging & pricing, and much more • Partnering with the Product team as the voice of our customers, GTM teams, and the market to help shape MVPs and product roadmaps • Launching new, innovative products and features into market that cut through the noisy landscape • Crafting differentiated positioning and messaging to test and establish for new products • Building core sales and marketing assets such as pitch decks, one pagers, enablement trainings, and more to get new products off the ground • Being an SME for our Sales teams in strategic deals as we establish a footprint for the new products and features you’ll launch • Architecting a scalable GTM plan once we find PMF and establish revenue run-rate for new products

Requirements

• 6+ years of experience in B2B SaaS product marketing roles • Know what great work looks like – bringing in new product intro frameworks and playbooks for our team, while knowing when to create our own playbook to move fast • Have examples of great positioning and messaging that cut through the noise and differentiated your product or service • Taken new revenue-generating products and/or features to market from 0 to 1 • Love and thrive in a fast-paced, dynamic environment • Experience in e-commerce and retail industries a big plus

Benefits

• Medical, dental and vision coverage • Health savings accounts • Flexible spending accounts • 401(k) • Flexible paid time off • Company-paid holidays • Culture of learning with learning allowance • Access to a professional coaching service