Marketing Manager - Coaching Company, Proprietary Technology
Yesterday
🏡 Remote – Anywhere in California
Description
• Develop and implement a cohesive content strategy across all social media platforms • Create, curate, manage, and optimize published content (images, video, written) • Ensure brand consistency in style, quality, and tone of voice • Manage social media campaigns, including paid advertising, and coordinate with influencers and partners for promotional activities • Implement growth strategies, including Ads, to increase followers, engagement, and conversion rates • Set channel-specific goals and guidelines, tailoring content and strategy to each platform • Engage with the community, responding timely to queries and monitoring reviews • Build and implement affiliate programs to help increase our reach • Utilize Chat Funnel Marketing to launch lead-generating and revenue-generating campaigns • Work closely with operations, sales, customer service, and content teams to ensure brand consistency • Design and execute results-driven, lead-generating, and high-converting social media campaigns • Manage social media with CRM tools like HubSpot, associating social posts with relevant marketing campaigns • Monitor, report, and analyze the performance of social media platforms • Track important KPIs, analyze key metrics, and adjust strategies based on performance data • Stay up-to-date with trends in social media tools, applications, channels, design, and strategy
Requirements
• 2+ years proven experience as a Marketing Manager for a Personal Brand • Strong focus on growing followers across various platforms (YouTube, Instagram, TikTok) • Expert in creating content across multiple social media platforms and channel-specific strategies • In-depth knowledge of SEO, keyword research, Google Analytics, and social media KPIs • Ability to adopt brand voice and create relatable, engaging content • Ability to lead and execute on our Facebook Ads strategy • Video editing skills (Capcut, Final Cut Pro, Adobe Premier) • Graphic design proficiency (Photoshop, InDesign) • Experience collaborating with sales and customer success teams • Proactive identification of future trends in digital technologies • Bonus: Can lead our go to market launch as the key marketing resource for our new software tool
Benefits
• Make Direct Impact - your work will directly shape the way education and commerce blend for our clients, impacting thousands globally. • Creative Autonomy - lead projects as your own and play a key role in growing our community. Your contributions will shape our brand's future. • Work-Life Balance and Continuous Learning - thrive in our remote family that values your well-being and growth. We prioritize flexibility and connection, supporting your journey towards personal and professional development. • Lead Growth in the #1 Fastest Growing Etsy Coaching Company - Shape our brand with your creativity, strategies, and content ideas. Here, your contributions are valued and encouraged, offering a chance to significantly influence our brand's growth with your vision. • Work from Home - Enjoy the convenience and comfort of working from home, while still making a significant impact on our projects. • Flexible Time Off - Enjoy flexible time off to rest and recharge, empowering you to maintain a healthy work-life balance.
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