Metaplane
Monitor everything in your data stack. Ensure trust with data incident detection, impact diagnosis, and usage analytics.
11 - 50
Lead Growth Marketing Manager
November 15, 2023
🏡 Remote – Anywhere in California
Metaplane
Monitor everything in your data stack. Ensure trust with data incident detection, impact diagnosis, and usage analytics.
11 - 50
Description
• As a Growth Marketing Lead, you'll be responsible for lead generation and nurturing to capture the interest of data teams around the world. Your integrated marketing campaigns should aim for winning the hearts and minds of data engineers, analytics-engineers, and analysts through showing them the benefits of the best data observability platform on the market. • You'll own digital ad channels, email marketing, organic social and search, and be free to experiment as you see fit. We're looking for active contributors that aren't afraid to push the traditional frameworks of marketing and are constantly looking to improve how they reach goals. • As part of our growing marketing team, your day-to-day responsibilities will include launching and/or optimizing lifecycle nurture programs, working alongside other marketing, product, and sales members to define and refine the prospect funnel, refining LinkedIn ad strategy, collaborating with other marketing and product stakeholders to identify Google ad strategy, experimenting with the latest trends, proposing Metaplane content gaps in the prospect funnel, and occasionally working alongside other marketing members to operationalize marketing flows.
Requirements
• You have at least 3-5 years of marketing experience at a B2B SaaS startup, preferably one that targets a technical audience (bonus points if that audience includes data teams) • You have a proven track record of driving meaningful results at the top the funnel • You want to try out new things and improve on campaigns you've launched in the past • You can define what an "integrated" marketing campaign is (or can guess at what it means - you may be using a different term to describe this!) • You have experience working across multiple acquisition channels • You’re an experienced program manager who feels confident juggling multiple projects with competing deadlines • You have excellent interpersonal skills and enjoy working with others
Benefits
• Competitive salary and equity • Fully covered health, dental, and vision insurance • 401(k) plan with employer match • Work-from-home stipend • Ownership of your work, and collaboration with a closely-knit team
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