Senior Director of Growth Marketing
3 days ago
🏡 Remote – Anywhere in California
Description
•Define learning agenda and roadmap for Growth Marketing across a diverse portfolio of products that includes B2C and B2B (Advertising business) •Build growth strategies for products that are in different stages of maturity (seed stage to core business) •Refine and optimize mobile growth strategy for core product (Firefox) •Build, manage, and coach a team of growth marketers that includes a new B2B marketing function •Partner with Product and Sales to define business goals and the long term vision for growing our products and revenue
Requirements
•5+ years of experience leading high performing growth teams •Passion for growth and proven ability to build and execute growth strategies across a diverse product portfolio that includes B2C and B2B •Deep understanding of the B2B sales cycle and the ability to align marketing strategies to support lead generation and sales enablement. •Proven ability to define opportunities and outline comprehensive organizational plans to drive growth globally and align the organization on this shared strategy •Proven ability to influence cross-functional teams to build and execute growth marketing strategies •Partner with regional teams to understand their markets and their needs, then prioritize and advocate for those regional needs in service of global product growth •Partner with Product Marketing to understand the product value propositions, category and audience understanding to evaluate opportunities for growth •Hands-on experience building lead generation strategy through paid digital platforms, channels and DSPs (SEM, SEO, ABM display, Paid Social, etc.) •Deep expertise in driving mobile product growth •Demonstrated experience effectively partnering and driving to critical decisions with senior leaders and diverse functional/geographic teams to drive outcomes •Deep understanding of advertising landscape, tools and capabilities as the industry is constantly shifting due to policy and privacy concerns.
Benefits
•Generous performance-based bonus plans to all eligible employees - we share in our success as one team •Rich medical, dental, and vision coverage •Generous retirement contributions with 100% immediate vesting (regardless of whether you contribute) •Quarterly all-company wellness days where everyone takes a pause together •Country specific holidays plus a day off for your birthday •One-time home office stipend •Annual professional development budget •Quarterly well-being stipend •Considerable paid parental leave •Employee referral bonus program •Other benefits (life/AD&D, disability, EAP, etc. - varies by country)
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