Manager, Growth Creative Strategy

August 31

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Ritual

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The future of health is clear

Vitamins • Supplements • Health • E-commerce • Direct to Consumer

51 - 200

Description

• Creative Strategy & Development: Leverage performance data, market trends, and competitor insights to create growth strategies across all channels, with a focus on Meta, YouTube, Pinterest, and TikTok. • Manager Internal & External Creative Partners: Lead the creative development process with internal teams and external agencies, using cultural, customer, and performance insights to inform your work. • Creative Briefing: Oversee the entire creative development process, from initial conception to briefing and delivering final assets that resonate with our target audience. • Ad Testing & Iteration: Drive A/B testing and creative iteration to ensure a continuous learning approach, optimizing creative strategies for better performance. • Reporting & Performance Analysis: Regularly monitor ad performance across paid social channels and provide actionable insights to guide future creative strategies. • Collaboration & Communication: Work closely with teams across paid social, brand marketing, and analytics to ensure that our creative strategies support our broader business goals • Project Management: Oversee multiple creative projects, ensuring they are delivered on time, meet brand standards, and comply with all regulatory guidelines.

Requirements

• 4+ years of experience in growth marketing, creative strategy, or a related field • Proven track record of developing and optimizing creative for paid social channels (e.g., Meta, Pinterest, TikTok, YouTube). • Strong understanding of data analysis and performance metrics related to digital marketing. • Excellent communication skills, both written and verbal. • Experience working in a fast-paced, dynamic environment • Bachelor's degree in Marketing, Advertising, or a related field is preferred.

Benefits

• 401k Match - Up to 4% • Medical/Dental/Vision/Life Insurance • Healthcare & Dependent Care FSA • 20 Weeks of 100% paid Parental Leave + 4 weeks of flex time upon return for birthing people • Talkspace access for mental health support • Pet Insurance discount • Unlimited PTO Policy - 2 weeks (10 days) minimum to keep you fresh • 11 paid holidays • 7 additional paid days off around holidays • 12 “Fourth Fridays” off - Days the entire company takes off each month to recharge • 4 “Ritual Days of Action” - Days the entire company volunteers • Focus Fridays - No meeting days to focus on heads-down work and development • Free Ritual Products • Annual Wellness stipend • Monthly Childcare stipend • New hire Work from Home stipend • Bi-Annual Performance Reviews • Bi-Annual in-person company events • Monthly wellness activities