Director of Retail Sales

August 29

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Swiftly

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Your Retail Technology & Solutions Partner.

SwiftLane Checkout • Retail Media • Retail Media Platform • Digital Platform • AI

51 - 200

Description

•Develop and maintain long term strategic relationships with assigned retail prospects and key customers; establishing a sustainable platform for continued sales growth and solution expansion with Swiftly’s clients •Achieve quarterly revenue goals by executing signed contracts of digital ads technology products to retailers with a heavy focus on Swiftly’s Audience Optimizer solution •Lead the strategy and sales of multi-channel digital campaigns, including paid and organic search, social media across platforms like Facebook, Instagram, and emerging channels such as TikTok •Lead the preparation of strategic plans, encompassing digital sales and marketing activities, using both first-party and third-party shopper and retail data to maximize opportunities and revenue potential •Collaborate with the Account Management team to secure client renewals and identify opportunities for new or incremental business, underpinning client retention and growth strategies •Identify key decision‐makers and develop action plans to deepen client relationships •Develop an intimate understanding of Swiftly’s business and our clients using a variety of sources •Lead and execute annual digital marketing planning and joint business planning with assigned Audience Optimizer retailers •Collaborate with internal and external partners to execute strategic, integrated media programs that will deliver effective and renewable results •Manage and ensure forecast accuracy in Salesforce for current and new retail accounts •Other related duties assigned

Requirements

•5-7+ years of experience selling consultative digital marketing, with extensive expertise in developing media plans, managing multifaceted digital advertising campaigns, and advising and executing detailed optimization recommendations •A proven history of developing relationships from both warm leads and expanding your own network •Strong verbal and written communication skills, including presentation experience •A strong understanding of the grocery retail ecosystem and how it operates; additional industries are a plus •Extensive prior exposure to supporting and working with executive senior management •Strong listening, questioning and negotiation skills ‐ outstanding communication and interpersonal skills •Disciplined time management and ability to work under pressure in a cross functional environment •Excellent proposal writing and presenting, project management and analytical skills •Advanced computer software proficiency (Word, Excel, Outlook, PowerPoint and Salesforce) •Proficient in the latest digital advertising platforms and analytics tools, with an emphasis on programmatic advertising and performance metrics analysis