Strategic Growth Director
May 23
🔄 Hybrid – Los Angeles
Description
• Develop and execute a comprehensive media buying strategy that leverages our tools and automation solutions. • Lead high-level initiatives alongside a team of talented professionals, providing strategic guidance and mentorship to drive success. • Collaborate closely with cross-functional teams to align media buying efforts with overall business objectives. • Identify and capitalize on opportunities for growth, leveraging affiliate marketing channels and other strategic partnerships. • Stay abreast of industry trends and emerging technologies, integrating them into our media buying strategy as appropriate. • Cultivate and maintain relationships with key stakeholders (internal and external), including media partners and affiliate networks.
Requirements
• Extensive experience with direct response and performance marketing, with a demonstrated ability to manage and optimize large-scale media buying campaigns • 3+ years of experience in a strategy or leadership role • Demonstrated management capacity, including project leadership experience. • Experience with hiring and meeting KPIs is preferred • Experience working with or within product teams to create roadmaps and workflows is a plus • Certifications in Google Ads, Bing Ads, and Meta preferred • Proven working experience as an excellent problem solver with the ability to troubleshoot technical issues • Exceptional written and verbal communication skills • Solid organizational skills, including a high attention to detail and multi-tasking abilities • Strong working knowledge of key process and reporting tools (e.g., Excel, Tableau, RAMP platform) • Proven ability to synthesize data across channels to make informed decisions and inform stakeholders • Demonstrated ability to gain buy-in cross-functionally to achieve business priorities and initiatives • Proficiency in programming languages such as Python, SQL or JavaScript would be a plus
Benefits
• Competitive salary + bonus + equity • Generous PTO + 11 company holidays • Open sick time • 100% covered Medical, Dental, Vision for employees • 401k with match • Health & Dependent Care Flex Spending Account • Paid professional development • Leadership & growth opportunities • Virtual company and team building events
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