Chief Marketing Officer (CMO)

August 30

Apply Now

Receive Emails with Similar Jobs

Deepwatch

WebsiteLinkedInAll Job Openings

Advanced Managed Detection and Response to Secure the Distributed Enterprise.

Computer Security • Managed Security Services • Infosec • Information Security • SOC

201 - 500

Description

• Develop and execute a marketing strategy focused on customer acquisition and ARR growth • Collaborate with sales, product, delivery, and engineering teams to craft and deliver consistent messaging across all channels, including website, digital assets, GTM partners, PR, analyst relations, and digital marketing • Continuously refine value messaging to enhance brand awareness and market differentiation • Define success metrics for marketing programs, holding accountability for revenue outcomes • Articulate the competitive advantages and customer value of the company's platform, aligning with customer outcomes that drive security maturity • Translate business objectives and market trends into a cohesive go-to-market strategy • Partner with Senior Leadership to ensure alignment on messaging, company mission, and thought leadership • Lead the creation and implementation of a content marketing strategy targeting cybersecurity leadership and practitioner personas • Oversee multi-channel demand generation programs, including paid media, content marketing, social media, field marketing, and partner marketing • Conduct market research, competitive analysis, and customer segmentation to refine go-to-market strategies • Monitor marketing performance, using data-driven insights to optimize strategies • Stay ahead of industry trends and identify opportunities for innovation • Conduct quarterly assessments of go-to-market processes to address performance gaps • Provide data-driven insights to Executive Leadership on the effectiveness of marketing programs • Lead public relations efforts and manage agency relationships • Collaborate with cross-department leaders to build employer branding and champion the company internally • Drive analyst relations and establish strong industry analyst relationships • Define and execute corporate event messaging and experience strategies • Lead and inspire a high-performing marketing team, fostering a culture of creativity and collaboration • Align marketing initiatives with company strategy and financial goals • Establish the company as a thought leader through blogs, industry events, and speaking engagements • Partner with content, digital marketing, and demand generation teams to effectively deliver the company story • Deliver sales enablement to GTM partners to accelerate onboarding and productivity • Formalize marketing processes, measurement tools, and reporting

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field • 10+ years of experience in sales, product, and brand marketing leadership • A proven track record in developing global go-to-market strategies and leading large programs • Strong knowledge of digital marketing platforms, offline media, and marketing technologies, including SEO, content marketing, social media, account-based marketing, and conversion rate optimization • Relevant experience in security software products and strategic business roles, particularly in SaaS growth • Excellent leadership and people management skills, with experience leading high-performing teams • A strategic mindset with the ability to align marketing initiatives with business goals • To lead and collaborate with cross-functional teams across multiple geographies • Excellent communication and presentation skills, especially for C-level executives and board members • MBA toolkit (preferred but not required) • Willingness to travel as needed • To pass a pre-employment background and drug screen as per applicable laws

Benefits

• Medical, dental, vision, and disability insurance • Flexible Time Off (FTO), 9 company holidays, sick leave and 8-Weeks Paid Parental Leave • Unique professional development benefits, starting at $3,000 annually • Wellness contests and monthly educational programs • 401(K) retirement program with employer match