Content Marketing Manager

2 days ago

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Glean

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Description

• Define Glean’s content strategy across initiatives, personas, and channels (blog, sales kit, case studies, reports, email, social) • Own the translation of Glean’s narrative into high-quality pieces of content that capture target messaging, engage customers and prospective customers, position Glean as a category leader, and drive new qualified leads • Write content (evergreen, product / feature announcements, campaigns, PR bylines, social posts) and manage freelance writers where necessary • Manage end-to-end content creation process—from writing to social promotion—and collaborate with cross-functional teams on art assets and sales enablement • Maintain an editorial calendar to keep stakeholders informed of upcoming content • Brainstorm and test creative content ideas across multiple channels • Learn, maintain, and develop a voice for Glean that is clear, concise, and approachable • Exhibit deep understanding of and empathy for target audience • Track and measure content performance to inform content strategy

Requirements

• BA in English, creative writing, marketing, liberal arts, business, or related degree • 4+ years of writing and editing, content marketing, journalist, audience marketing, or equivalent function experience • Self-starter with a love for content creation, impeccable attention to detail, and a growth mindset driving you to roll up your sleeves to make things happen • Passionate about Glean's mission and product and representing our customer needs • Prior B2B SaaS, SEO, and social media experience a plus • Excels at putting structure on ambiguity, prioritizing, project-managing, and taking a results-driven approach to work (testing, measuring, iterating) • Excellent communication—both written and verbal—with experience simplifying concepts, influencing stakeholders, and creating compelling messaging and content for external audiences • Cross-functional collaborator with a track record of consistently delivery excellent results in a fast-paced environment • Strength in critical thinking and reasoned judgment

Benefits

• Competitive compensation • Medical, Vision and Dental coverage • Flexible work environment and time-off policy • 401k • Company events • A home office improvement stipend when you first join • Annual education stipend • Wellness stipend • Healthy lunches and dinners provided daily