Director, Field Marketing

September 7

Apply Now

Receive Emails with Similar Jobs

Kong Inc.

WebsiteLinkedInAll Job Openings

The cloud connectivity company. Powering connections to build a reliable digital world.

API • APIs • web services • Cloud Services • big data

201 - 500

💰 $100M Series D on 2021-02

Description

• Own, define & drive the Americas regional marketing strategy, working with CMO, Product Marketing, the rest of the Demand Generation team, and Americas sales leadership. • Develop and drive execution of data-driven, customer-obsessed campaigns in Americas. • Achieve Interlock with regional field sales leaders to ensure ongoing agreement on priorities. Become the go-to person for everything pipeline generation and maturation with the Americas sales leadership. • Collaborate with corporate marketing functions to help design and execute programs that deliver measurable results supporting Americas sales growth objectives. • Develop a strategy to provide and scale the localization and regional implementation of global GTM campaigns. • Partner and work hand in hand with the Americas sales development team to develop and execute effective inbound/outbound strategies. • Understand sales strategies at the regional level and develop tailored but aligned pipeline generation plans based on selected target accounts, sales play and marketing mix of activities. • Design and collaborate with marketing ops to develop an Americas revenue marketing dashboard that drives fast and strategic decisions on pipeline generation directions. • And any additional tasks required by manager

Requirements

• 10+ years in B2B marketing is required; specific expertise in software and SaaS/subscription models is strongly preferred. • Experience with running ABM and executive programs. • Experience collaborating globally with EMEA and APJ markets. • Analytical and metrics-driven, with a desire to launch, learn, and iterate to continually improve programs. • Grit, flexibility, and excitement to be in a player-coach role. • Exceptionally strong writing, presentation, and verbal communication skills, with the ability to clearly and simply articulate concepts, messages, and strategies. • Proficiency with marketing automation platforms (Marketo, 6sense, etc). • Experience with SFDC, running reports, campaign management, SiriusDecisions best practices, and lead management. • Enterprise and Commercial segment experience; Industry marketing experience preferred. • Ability to work across the organization, especially with sales, at all levels to strategize and execute all marketing programs. • Passion for results, measurement, and optimization to continuously drive ROI.

Benefits

• Great Place to Work Certified in 2020 & 2021 • 2022 Forbes Cloud 100 Honoree