Paid Search Marketing Manager

August 26

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The preferred partner for driving digital transformation since 1999. /// Enterprise Strategy. Local Activation.

Paid Search (PPC) • SEO • Local Listings Management • Web Analytics • Local Search Marketing (PPC & SEO)

51 - 200

Description

• Accountable for channel strategy and day-to-day management of client campaigns • Responsible for overall portfolio performance and integration of Pay-Per-Click data • Day-to-day optimization and monitoring of assigned accounts with focus on direct response and performance • Compilation of performance results and analysis for client presentations • Tracks, analyzes, and reports on performance against client objectives and KPIs

Requirements

• Bachelor’s degree in marketing or related field • 1-2 years’ experience in PPC management (mid-level) • 4+ years’ experience in PPC management for direct response, performance-based ROI campaigns (senior level) • Minimum 1 year experience working in direct response, performance-based ROI campaigns • Experience in display and paid social a plus • Acute attention to detail • Excellent written and verbal communication skills • Strong Excel skills, particularly in the use of formulas and vlookups • Strong analytical skills and ability to sort through data and find solutions to challenges • Self-starter who is able to work both independently and collaboratively in a team environment • Extensive knowledge of Google & Microsoft Ads • Previous agency experience a plus • Relevant industry certifications a plus • Experience utilizing Search Ads 360 a plus • Must have experience in Local Inventory Ads

Benefits

• Competitive benefits package • Medical, dental, and vision coverage • Matching 401K • Wellbeing stipend • Every other Friday off • Every other half-Wednesday off • Remote work equipment • Remote equipment reimbursement • In-person annual company retreat • Team happy hours and trivia events