ReCor Medical
Pioneers of Ultrasound Renal Denervation (uRDN) to treat hypertension
hypertension • medical device • Intervention cardiology
51 - 200
Manager, Patient Marketing
August 29
🔄 Hybrid – Bay Area
ReCor Medical
Pioneers of Ultrasound Renal Denervation (uRDN) to treat hypertension
hypertension • medical device • Intervention cardiology
51 - 200
Description
• Plan and execute the patient-centric marketing strategy to drive patient engagement across all channels. • Design and develop patient education programs and support materials to enhance patient awareness and knowledge of uRDN therapy in treatment of hypertension. • Create compelling patient-centric content for various channels, including websites, social media, email campaigns, and patient portals. • Build patient engagement programs including live or digital events and communities • Build relationships with patient advocacy groups and identify partnership/sponsorship opportunities • Work closely with Marketing Communication to design and implement direct-to-patient marketing initiatives including digital campaigns • Conduct market research to maintain thorough understanding of patient needs and preferences and leverage insight to inform marketing plan • Close collaboration with cross-functional teams to gain alignment and approval on patient-targeted marketing initiatives
Requirements
• Bachelor’s degree required; MBA or equivalent advanced degree preferred • Previous marketing experience required. • 5+ years of experience in patient-centric marketing in the life sciences or healthcare space, including brand positioning, omnichannel strategy, campaign management and digital marketing experience • Proficient in marketing fundamentals • Enjoy interaction with patients and believe in patient engagement to further Recor’s mission • Excellent program management and execution skills • Ability to work with cross-functional team collaboratively • Ability to manage and lead various external stakeholders, including agencies and production vendors • Self-motivated and proactive with a positive attitude • Strong interpersonal and problem-solving skills • Excellent communication (oral, written, and presentation) and interpersonal skills. • Expect to travel up to 20% of the time
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