Regional Business Unit Marketing Leader - Cosori

June 3

🏢 In-office - Los Angeles

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Logo of VeSync (US)

VeSync (US)

Levoit • Cosori • Etekcity

Electronics • Consumer Electronics • Technology • Kitchen • Small Appliances

51 - 200

Description

• Develop and execute initiatives related to: • Marketing activities across the full spectrum of digital, social, influencers, PR, sales channel • Content strategies that provide additional value to our hardware products and grow user community • Consumer-related product and selling initiatives – finding the right product-market fit • Define regional Strategy, Target Consumer, and Positioning for the related business unit • Manage Marketing campaigns for the BU and ensure proper ROI and future learnings • Manage Marketing budget for the BU • Strategize product roadmap and business growth opportunities

Requirements

• 15+ years of overall career experience with emphasis in Marketing, Product Marketing or General Management • A blend of large company + startup experience, and the ability to understand the benefits and challenges of each • Experience in a matrixed organization • An in-depth understanding of the customer journey as it relates to Marketing (Social, Digital, DTC) • Background in consumer-related goods, consumer electronics, or small home appliances • A proactive, hyper-aggressive (but in a kind way) approach – make suggestions and propose solutions! • Grit and determination • A Strategist who is also excited to roll up his/her sleeves and execute on the strategies they create

Benefits

• Onsite role based out of our Anaheim, CA office • Relocation considered for the right candidate

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