Senior Analyst, Paid Media

4 days ago

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Kepler

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We help marketers transform for success in the digital age.

Marketing Consulting • Digital Media • Digital Marketing

501 - 1000

Description

• Kepler’s Optimization and Innovation team seeks a Senior Analyst, Paid Media. • Act as a key day-to-day contact for assigned clients. • Conduct ad-hoc calls/meetings to address client questions. • Make recommendations to optimize client campaigns based on their goals. • Translate media planning inputs into comprehensive campaign builds. • Hands-on management of campaigns, ensuring proper pacing. • Deliver regular reporting and handle ad-hoc client requests promptly. • Assist with business administration, including budget management & billing. • Support account leads with strategic media planning requests. • Maintain regular contact with key cross-functional resources.

Requirements

• 1-2+ years of Amazon advertising experience - DSP • Similar retail media network experience is preferred • Preferred experience with client and account management • Proficiency in digital advertising platforms, especially DSP. • Moderate understanding of site tagging and ad tagging (Amazon Ad Tag) • Familiarity with ad policies and creative standards. • In-depth knowledge of various inventory types, including video and display offerings. • Understanding of the programmatic ecosystem and third-party inventory. • Experience with people management preferred • Strong analytical skills and comfort with MS Excel, data analysis, and Internet technologies. • Excellent communication ( English and Spanish) and presentation skills with a solid ability to create and build relationships. • Effective troubleshooting and creative problem-solving skills for client issues. • Ability to self-manage, juggle multiple priorities, and pay close attention to details. • Ability to contribute to a fast-paced, entrepreneurial, team-based environment.

Benefits

• We're transparent with our employees. • We're growing. • We're fun.