Brand Program Manager – Sphere Brand & Experiences

4 days ago

🏢 In-office - Los Angeles

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Logo of Sphere Entertainment Co.

Sphere Entertainment Co.

Sphere Entertainment Co. is a premier live entertainment and media company$1. .$1

Art • Technology • Engineering • Live Entertainment

501 - 1000

Description

• Manage Sphere brand initiatives including brand positioning, messaging, visual identity, brand guidelines, and brand campaign development. • Proactively plan year-round creative needs for Sphere Experience marketing in partnership with the Customer Marketing team • Drive the briefing, development, and execution of creative for Sphere Experiences, in partnership with Brand Strategy and Creative. • Create testing plans to ensure creative is optimized for different needs and audiences • Work closely with cross-functional stakeholders to ensure that the Sphere brand is expressed consistently across product, social, comms, corporate and other touchpoints.

Requirements

• Passion to shape the future of entertainment globally and a curiosity for how technology will enable new experiences that wow audiences. • 8+ years of experience leading brand and marketing initiatives. A mix of agency and in-house experience preferred. Entertainment and technology brand experience preferred. • Experience leading and project managing a wide variety of creative outputs, from brand design, to integrated campaigns, to social content and IRL experiences. • Excellent communicator, able to clearly articulate goals, plans, ideas, and results, with a proven ability to guide and inspire cross-functional partners. • Able to work effectively in a fast paced, dynamic environment, with flexibility to pivot plans as business needs change and opportunities arise. • Highly collaborative with infectious enthusiasm and openness to new ideas/solutions. • Strong organizational skills with an ability to prioritize and manage workload. • Accountable and detail-oriented, from planning to execution and analysis of results.

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